by Frank Papsadore | Nov 27, 2017 | News
Advertiser Perceptions report finds other platforms face a differentiation challenge. NEW YORK, NY (November 27, 2017) – Most advertisers are accelerating or prioritizing programmatic buying as the benefits of improved targeting, data, time and cost efficiencies...
by Frank Papsadore | Nov 17, 2017 | News
A New Industry Presentation from Advertiser Perceptions Presented by: Kevin Mannion, Chief Strategy Officer, Advertiser Perceptions 30 minutes, including 10 minutes of Q&A What does a leading DSP do in the minds of advertisers that others do not? What do even the...