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Founders
Ken Pearl, Chief Executive Officer Ken Pearl founded Advertiser Perceptions, Inc. with Randy Cohen in April 2001. Prior to that Pearl was senior vice president of On2 Technology, a cutting-edge web video technology company serving the media industry. Before joining On2, Pearl held various publishing and sales management positions at Ziff Davis Media and CMP Media from 1984 through 1998. Pearl began his career with IBM in 1980. Randy Cohen, President and Chief Operating Officer Randy's research and marketing experience spans nearly twenty years, holding management positions in advertising and magazine publishing. Early in his career he was responsible for strategic planning and consumer advertising research at Grey Advertising. During his ten years at Ziff Davis, Randy was well known for successfully directing research and marketing for the company's consumer and business publications. In addition, he headed-up research, marketing and operations for Red Herring Communications (VP Marketing), On2 Technology (COO) and Mobilocity (EVP Marketing). |
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| © Advertiser Perceptions 2008. All rights reserved. | ||
