Lauren Fisher comes to Advertiser Perceptions with a background in digital advertising and marketing. Lauren has extensive experience translating complex digital topics into meaningful insights and compelling stories. Lauren spent nearly a decade as a lead analyst at research firm eMarketer, where she wrote about topics such as programmatic advertising, measurement, privacy, customer experience and identity. Prior to eMarketer, Lauren spent several years at B2B search engine Business.com in product and content marketing roles. Lauren is a passionate industry speaker and a proud Penn State graduate.