Frank brings extensive media industry and advertising agency expertise to Advertiser Perceptions, namely as a top-level executive at Ziff-Davis, and Papsadore Direct / Direct Results Group, the advertising agency he co-founded in 1992. His clients included Softbank, IDG, CMP, Microsoft, Intel, Saucony, IDG Books’ For Dummies, Comcast, Verizon, and literally hundreds of other leading and emerging companies. He is an expert in digital / social marketing, automated marketing, funnel management, lead nurturing, press and public relations, event management, and website development. Frank works on a daily basis with the industry’s leading media and information sources, including AdExchanger, The Information, Mediapost, Ad Age, Adweek, Digiday, eMarketer/ Insider Intelligence, The Wall Street Journal, and more.